Topgolf is a global sports and entertainment community that blends technology and entertainment to create meaningful experiences for both golfers and non-golfers.
Using the Topgolf brand book as a guide, I developed print and digital collateral for evergreen promotions and seasonal campaigns. It was important to make each campaign feel unique but tied to a cohesive visual approach for a consistent brand voice. I worked with program managers, the creative director, and copywriter to execute pieces including in-venue signage, POS displays, and banner ads.
Art Direction & Design: Kendra Purnell
Copywriter: Michael Dhalliwal
Creative Directors: Carter Marter and Blake Gantz