The Cowan is a two-story, 600 capacity music venue located adjacent to Topgolf Nashville. Notable performers have included T-Pain, Andrew McMahon, and Foster The People.

When the music venue opened in September 2017, it was named Topgolf Live; however, our team quickly found it to lead to confusion from artists and fans when trying to separate the music venue from the golf experience. We rebranded as The Cowan in February 2018. I worked on designing and implementing the redesigned logo and all associated marketing pieces including website images, in-house digital signage, banners ads, and printed collateral for both the overall venue and specific shows.

Venue General Manager: Jon Shyer
Marketing: Laura Chappell, Kayla Vanfleet
Art Direction and Design: Kendra Purnell